Thursday, April 8, 2010

Input Request: Reality in Style



So. Remember the fine folks who sent me this dress and then responded so swiftly to your input about sizing concerns? They're hoping to get MORE input about something many of us absolutely adore: Cashmere.

Reality in Style is planning to include a cashmere sweater in their fall line, but they're not sure which direction to take the piece. If you'd be willing to weigh in, you might make fashion history by swaying them one way or another!

Here are some questions that Denise, one of the founders sent along to me. Please chime in in the comments. They'd be so grateful for your input:

  1. Length: I know some people like shorter sweaters & then there are the people like my mother who like them to be even longer. Do your readers have a preference?

  2. Pullover vs cardigan style: I know this is a tough one since people are apt to wear both. However do you think if your readers were shopping for 1 new sweater for the fall they would prefer a pullover or cardigan style?

  3. If they like pullovers, do they tend to prefer v-neck or crewneck for the fall?

  4. If they like cardigans, do they tend to like the ones that have no closures (just lie open), zipper fronts or button fronts? If they like button fronts--do they have a preference on the number of buttons? Or perhaps they would prefer one hidden closure device so that the sweater is almost completely open but they can pull it together?

  5. In they like cardigans, would they like it to be like a sweater-jacket (complete with a fuller collar)?

  6. Sizing: In general, do you think your readers prefer form fitting or looser sweaters (ie should they be fitted on the sides or looser)? Are they more apt to buy one size up in sweaters to give themselves more room?

  7. Pockets: If they like the cardigan style, do they tend to like patch pockets, side pockets (the ones that are hidden on the side seams) or no pockets?

  8. Do they like their sweaters to fall "loose" at the bottom (you know how some sweaters have ribbing that makes them tighter at the bottom)?

  9. Lastly, if they were going to buy a sweater in a color for fall other than black or grey, what would it be?

I'll kick things off, shall I?

1. I prefer actual cropped sweaters ... but know most don't. I still prefer a relatively short one to looooong ones.

2. Cardigans are more versatile, I think.

3. V-neck.

4. I prefer button fronts.

5. Nah, not a fan of sweater jackets.

6. I prefer fitted to boxy.

7. DEFINITELY loose bottom, I abhor ribbing.

8. Maroon, purple, magenta ... something warm and jewel-toned.

50 comments:

Jasmine said...

Length: Top pocket of my jeans or longer.

Pullover vs cardigan style: I think cardigans are a trillion times more versatile! And it absolutely has to button up the front. 3 is too few, 10 is too many. No sweater jackets here.

Sizing: I like cardigans that are tighter through the sides.

Pockets: No pockets.

Do they like their sweaters to fall "loose" at the bottom (you know how some sweaters have ribbing that makes them tighter at the bottom)? I, again, like tighter sweaters.

Lastly, if they were going to buy a sweater in a color for fall other than black or grey, what would it be? Mustard or maroon.

Chelsea said...

mmm cashmere...

1. I prefer cardigans on the shorter side (just below waist), but other sweaters on the longer side (hip length).

2. While I do love both, I find that cardigans go with just about everything, so I'd prefer to spend my money on them.

3. For pullovers I like turtlenecks! I know that's not an option, but maybe it should be?

4. Button closure.

5. Not a fan of the sweater jacket.

6. I like form fitting for most things, including sweaters! Sometimes bulky and large is cute with skinny jeans and boots, but a form fitting cardigan would be of much greater use to me, so that's what I would choose given the option.

7. Don't really care! I probably wouldn't ever USE the pockets, but cute patch pockets add some pizazz!

8. Thinking about my cardigans, the ones I love the most have a bit of ribbing at the bottom, but it's not like way tighter than the rest.

9. I'd actually be interested in neutral prints. My favorite cardigan that gets the most use is a pale cream/tan houndstooth print, and it combines so well with other prints. If prints aren't an option, then I'd be down for a mustard yellow or dark fuchsia.

Harriet M. Welsch said...

Length: It totally depends on the sweater. Long ones need to be carefully fitted or they look sloppy. I probably wouldn't pay cashmere prices for a long one. Short ones aren't very flattering on me. I have broad shoulders and, well, I'm not flat-chested. Short ones have a tendency to make me look wide. A sweater that skims the top of the hip is probably my favorite all around.

Pullover vs cardigan style: Again, it totally depends on the sweater. I wear more cardigans these days than I used to because I like buttons. But I've got a couple of pullover staples too.

If they like pullovers, do they tend to prefer v-neck or crewneck for the fall?: Definitely V-neck. Scoop necks are also okay. I never ever wear crewnecks.

If they like cardigans, do they tend to like the ones that have no closures (just lay open), zipper fronts or button fronts? If they like button fronts--do they have a preference on the number of buttons? Or perhaps they would prefer one hidden closure device so that the sweater is almost completely open but they can pull it together? I have some of all of the above. I like buttons. The open ones I still "button" close with a pin and if they had buttons, I'd be even happier. The zippers get less wear, but mainly because the sweaters tend to be boxier and more jacket-like.

If they like cardigans, would they like it to be like a sweater-jacket (complete with a fuller collar)? Probably not. I'm not a big fan of collars on sweaters in general, although there are exceptions. I'd rather wear a collared shirt under a sweater.

Sizing: In general, do you think your readers prefer form fitting or looser sweaters (ie should they be fitted on the sides or looser)? Are they more apt to buy one size up in sweaters to give themselves more room? I don't like them too tight, but I do prefer them to be somewhat fitted.

Pockets: If they like the cardigan style, do they tend to like patch pockets, side pockets (the ones that are hidden on the side seams) or no pockets? Generally no pockets, although my nearly knee-length cardigan has patch pockets that I love. I'm usually not looking for extra bulk, though.

Do they like their sweaters to fall "loose" at the bottom (you know how some sweaters have ribbing that makes them tighter at the bottom)? Definitely loose. I hate sweaters that are tighter at the bottom.

Lastly, if they were going to buy a sweater in a color for fall other than black or grey, what would it be? Purple or cherry read or brown.

Katie said...

I like the line that longer sweaters give. Cropped sweaters just highlight Buddha bellies and make those with boobage (like myself) just look like the girls are about to attack.

Cardigan style - so much more versatile.

Buttons! Buttons always look classier than zippers, and don't run the risk of accidentally snagging the sweater the way that zippers and hook and eye clasps do.

No thanks the sweater-jackets.

Fitted, please! But if you do fitted with buttons, the cardigan needs to be made out of a fabric that has a little stretch, but is thick enough that the buttons don't go crazy gaping (it also helps if the buttons aren't set right at the edge of the opening). Also, so many cardigans tend to be constructed on a rectangle-form, which gives no allowance for boobs or hips if it fits in the waist, and turns us into rectangles if it fits in the boobs and hips. A cardigan cut on more of an hourglass figure would be lovely.

Patch pockets can be cute, but no pockets if just fine, too.

Ribbing like the bottom of a bomber jacket? No. Slight ribbing that helps the sweater keep its shape and not get all saggy at the bottom? Sure.

A gorgeous dark teal, more green than blue.

pixelhazard said...

Length: I definately prefer shorter sweaters


Pullover vs cardigan style: I'm a cardigan girl. Very essential wardrobe item -button fronts; no number preferences as such. Hidden closures work too..as long is you get a smooth finish unlike zippers which can bump up when you sit down



Sizing: I like good fitting. If i want something bigger, i'll gladly buy one size up

Pockets:side pockets (the ones that are hidden on the side seams). I won't put anything but my hands in them so it's not a deal breaker


Colour: white is always handy but something other than the typical plumbs and browns will do fine

Faith J. said...

1. Length: mid. Not cropped, not to my knees.
2. I prefer cardigans. They have to be v-neck.
3. V-neck pullovers preferred
4. 3-button front
5. No sweater jacket or collar
6. Form fitting is best!
7. Patch pockets
8. No ribbing at bottom--loose
10. I would like a purple color, jeweltone.

11. Can I add something else? Most sweaters have sleeves that are too long for me. How do you hem a sweater? Exactly! They force me to roll my sleeves, a look I don't like. Can I put in a vote for wrist-length sleeves? The arm that controls the computer mouse thanks you!

Moni said...

1. I prefer shorter sweaters. J Crew's hip length is my ideal. It's about 21 inches long and hits right at the top of my hip bone.

2. Cardigan by far!

3. V-neck for pullovers, crew-neck for cardigans

4. Definitely buttons. I prefer about 6-8.

5. Prefer regular cardigan

6. Definitely fitted. As a pretty pear, sweaters that are too loose in the waist just make me look larger all over.

7. No pockets. Imo, it just destroys the line of the garment.

8. No preference on loose or tight bottom, as long as the sweater is fitted (not tight!) overall.

9. Sal, I also love jewel tones. I'd love any of the colors you listed, plus forest green and navy.

Kelley said...

1) top pocket of my jeans

2) definitely cardigan

3) crewneck

4) buttons, 6-8 ish? Kind of depends on the size of the buttons

5) NO.

6) form fitting

7) no pockets

8) definitely loose!!!

9) plum, yellow, green

Sal said...

You all ROCK! Keep that feedback comin' ...

Julia said...

1. shorter...so it falls at the top of my hips.

2. I think cardigans are more versatile and are my preference.

3. Either - they both have their place. V-neck as a preference maybe?

4. I like buttons.

5. probably not a sweater-jacket.

6. form-fitted for cardigans.

7. no pockets preferred.

8. only slight ribbing? (not so it's tight and bunchy)

9. red!

Saro Jane Bunting said...

1. Longer
2. Pullover
3. V-neck
4. n/a
5. n/a
6. form-fitting (shaped, not tight)
7. n/a
8. no ribbing
9. a rich blue or teal

I'm new so I hadn't seen that dress. I absolutely love it!

Angela said...

Very cool that audience input is sought!

1. Usually I like longer lengths but depends on fit...perhaps for cashmere, shorter (just below waist) is best.
2. Cardigan
3. n/a
4. Button-front
5. No, no collar
6. Fitted if shorter, looser if longer
7. Always a YES on pockets! And side pockets are best/most convenient.
8. Loose, loose, loose on bottom please! (No ribbing)
9. Rust or mustard or burgundy. The reddish tones, like the leaves....

:)

April said...

Length: Either cropped or boyfriend cardigan length.

Pullover vs cardigan style: I'm a cardigan girl through and through.

If they like pullovers, do they tend to prefer v-neck or crewneck for the fall?: v-neck if it's a pullover

If they like cardigans, do they tend to like the ones that have no closures (just lay open), zipper fronts or button fronts? If they like button fronts--do they have a preference on the number of buttons? Or perhaps they would prefer one hidden closure device so that the sweater is almost completely open but they can pull it together? almost all of my cardigans have button fronts, but I would also love the totally open kind. i don't see zippers working with cashmere

In they like cardigans, would they like it to be like a sweater-jacket (complete with a fuller collar)? nope

Sizing: In general, do you think your readers prefer form fitting or looser sweaters (ie should they be fitted on the sides or looser)? Are they more apt to buy one size up in sweaters to give themselves more room? loose enough to comfortably button it up, but not too loose that it looks too big

Pockets: If they like the cardigan style, do they tend to like patch pockets, side pockets (the ones that are hidden on the side seams) or no pockets? patch or none

Do they like their sweaters to fall "loose" at the bottom (you know how some sweaters have ribbing that makes them tighter at the bottom)? either way is good

Lastly, if they were going to buy a sweater in a color for fall other than black or grey, what would it be? pretty prints, any shade of pink, orange, coral, mustard

:)

Frances Joy said...

Length: I prefer a longer sweater - about hip-length is ideal.

2. Pullover vs cardigan style: I get way more use out of my cardigans.

3. For pullovers, I prefer a v-neck. But what I REALLY like is a turtleneck, scoop neck, or boat neck.

4. I prefer buttons on cardigans, but I also like cardigans that just hang open. I abhor zippered cardis, though; they never seem to lay right.

5. "Meh" to sweater jackets. Not a huge fan, but I don't despise them, either.

6. Sizing: I like my sweaters fitted on the sides, but I love a nice dolman sleeve on a cardigan to allow room for layering. I agree with another commenter who mentioned hourglass sweaters: yes, please!

7. Pockets: I'm a sucker for pockets. Patch pockets, hidden pockets, it's all good to me.

8. Most of my sweaters have just a bit of ribbing at the bottom so they don't lose their shape. A little ribbing is fine.

9. I've been searching for magenta, apple green, and eggplant cardigans, so those are my top choices.

CompassRose said...

1. Length: Either cropped, or loooong. I'm not a fan of that sort of default hip-crease length.

2. Pullover vs cardigan style: I don't really wear a lot of cardigans, and when I do, I prefer unusual ones (with a princess line, say, or some kind of assymmetric effect). Absolutely OVER the long-fronted drapy cardigan, which has become a style cliche. (And is also very unflattering, IMHO. A cardigan with a drapy front is much nicer if the back balances it.)

3. If they like pullovers, do they tend to prefer v-neck or crewneck for the fall? Neither. I can't abide V-necks, and crewnecks are deeply unflattering on me. Turtlenecks make me feel like I'm going to choke to death. I look for shallow scoop necks, or moderate (still bra-strap-hiding) boatnecks, in general. Also, I prefer my necklines non-ribbed.

4. If they like cardigans, do they tend to like the ones that have no closures (just lay open), zipper fronts or button fronts? If they like button fronts--do they have a preference on the number of buttons? Or perhaps they would prefer one hidden closure device so that the sweater is almost completely open but they can pull it together?
I like interesting closures, if any. Unusual buttons, off-centre closures, those will get my attention. I do HAVE one semi-traditional "grandpa" style cardigan, but even it has a very boxy oversize body, and skinny sleeves, to give it some edge.

5. In they like cardigans, would they like it to be like a sweater-jacket (complete with a fuller collar)?
EW EW EW EW EW!

6. Sizing: In general, do you think your readers prefer form fitting or looser sweaters (ie should they be fitted on the sides or looser)? Are they more apt to buy one size up in sweaters to give themselves more room?
One or the other. Either fitted, or truly, exaggeratedly loose. None of this preppy biscuit-shaped thing, which makes me look like Risin' Crust baked goods.

7. Pockets: If they like the cardigan style, do they tend to like patch pockets, side pockets (the ones that are hidden on the side seams) or no pockets?
Patch or none, in general. I have a sweater dress with inset horizontal pockets, of which I am quite fond.

8. Do they like their sweaters to fall "loose" at the bottom (you know how some sweaters have ribbing that makes them tighter at the bottom)?
Oh, loose, loose. NO RIBBING! There's that bread-dough look again; the only shape I have is in my waist. If I happen to somehow come into ownership of a tight-bottomed ribbed sweater, I always boggle it out by stretching it on my knees (seriously).

9. Lastly, if they were going to buy a sweater in a color for fall other than black or grey, what would it be?
Violet, maybe? Or red, but a more muted red, almost faded-looking.

Emily said...

1. Length: I like mine to hit at the top of my hips.

2. Pullover vs cardigan style: I strongly prefer cardigans - hate trying to take pullovers off in public, and I'm always getting hot.

3. If they like pullovers, do they tend to prefer v-neck or crewneck for the fall? If I were to wear a pullover, definitely prefer a V-neck.

4. If they like cardigans, do they tend to like the ones that have no closures (just lay open), zipper fronts or button fronts? If they like button fronts--do they have a preference on the number of buttons? Or perhaps they would prefer one hidden closure device so that the sweater is almost completely open but they can pull it together?
I prefer button front. Number of buttons? I have no idea, enough to hold it closed; so that I can button just the bottom half if I want to show what's underneath.

5. In they like cardigans, would they like it to be like a sweater-jacket (complete with a fuller collar)?
Hard for me to envision this. Doesn't sound appealing.

6. Sizing: In general, do you think your readers prefer form fitting or looser sweaters (ie should they be fitted on the sides or looser)? Are they more apt to buy one size up in sweaters to give themselves more room?
I generally buy (or first try on) sweaters in my normal size.

7. Pockets: If they like the cardigan style, do they tend to like patch pockets, side pockets (the ones that are hidden on the side seams) or no pockets?
Patch or none. I think I expect cardigans not to have pockets.

8. Do they like their sweaters to fall "loose" at the bottom (you know how some sweaters have ribbing that makes them tighter at the bottom)?
Definitely loose.

9. Lastly, if they were going to buy a sweater in a color for fall other than black or grey, what would it be?
Red or brown.

Rachel said...

Denise and I are so grateful for your feedback. We will definitely tally up the results and share with all of you. In the meantime, as a small token of gratitude for your taking the time to share your opinions with us, we have set up a 40% off code for the website. Please enter code Theprettiest and THANK YOU ALL!! Best, Rachel and Denise

cwhf said...

1. Length: I like longer, just above or at the hip works best on my pear shape.

2. Pullover vs cardigan style: I am a cardigan girl; they get so much more wear than my pullovers. I wear a cardigan every day to work year round.

3. I prefer cardigans but a pullover in a nice boatneck would be a nice change of pace.

4. Definitely like closures, classic buttons but the ones with the single snap just below the bust are also growin gon me.

5. For a cardigan, I like the collar clean/flat. But a knit blazer with a collar would be fabulous.

6. Sizing: I always am wearing something under my cardigans so I don't like them too tight but for summerweight cardigans, fitted sleeves and a drape that skims the body but not too loosely is ideal. I do often size up for colder weather cardigans as I will be wearing sweater shells, long sleeves, turtlenecks underneath.

7. Pockets: I am definitely anti pocket. They don't lay right and I especially hate the ones that have the tiny pockets at the bottom, just attracts the eye to the hips, which is not where I like the eye to be drawn on my figure.

8. Do they like their sweaters to fall "loose" at the bottom (you know how some sweaters have ribbing that makes them tighter at the bottom)? I hate bottom ribbing; definitely falling free, makes them more versatile with many tops and dresses and the banding if you are hippy can be a no no depending on where the cardigan falls (again for me).

9. A gorgeous deep purple, crimson, or burnt sienna.

Gienah Ghurab said...

1. Length
I like my sweaters to fall below my natural waist, generally falling to the hip.

2. Pullover vs cardigan style
I prefer pullovers for general winter wear. I use cardigans more for spring and fall; they're convenient layering for temperature changes.

3. If they like pullovers, do they tend to prefer v-neck or crewneck
I much prefer v-necks.

4. If they like cardigans, do they tend to like the ones that have no closures (just lay open), zipper fronts or button fronts?
I prefer button-front cardigans with perhaps five buttons that match the color of the cardigan. I do not care for zippered cardigans or cardigans without closures. However I may make an exception for tunic-length tie-waist cardis.

5. In they like cardigans, would they like it to be like a sweater-jacket (complete with a fuller collar)?
I like both the traditional cardigan and collared cardigans.

6. Sizing: In general, do you think your readers prefer form fitting or looser sweaters
I prefer somewhat form-fitting sweaters in my appropriate size. I'd rather not size up and I don't like looking like I'm wearing a shapeless sack. My body type looks slimmest when my waist is defined.

7. Pockets: If they like the cardigan style, do they tend to like patch pockets, side pockets (the ones that are hidden on the side seams) or no pockets?
No pockets, then side pockets. I loathe patch pockets.

8. Do they like their sweaters to fall "loose" at the bottom (you know how some sweaters have ribbing that makes them tighter at the bottom)?
Loose. My hips and thighs are one of my sensitive areas and ribbing on the hem of tops looks HORRIBLE on me. HORRIBLE.

9. Lastly, if they were going to buy a sweater in a color for fall other than black or grey, what would it be?
I just ruined my favorite emerald/kelly green sweater at work last Friday so that's the first color I am looking for. (I also love ivory and heathered sweaters, grey, black, and navy. I'll also probably need to replace my turquoise and purple sweaters.) My weakness is cable-knit. I LOVE cable-knit sweaters. LOVE LOVE LOVE. *'.'*

fashionflirt said...

1. Length: I love me a long sweater- cardi or pullover, I won't buy it if it doesn't hit me mid-hip or lower.

2. Pullover vs cardigan style: I generally go for a cardi. I think they're super versatile, and are easier to dress up than a pullover...

3. 100% V-neck. A nice deep V is best.

4. I like buttons, big sturdy buttons. I don't like little buttons. I like my buttons to be statements. As for number- hmmm... 5 or 6.

5. No thanks on the jacket style.

6. I will pretty much ALWAYS size up for cardis AND pullovers. Especially for cardigans.

7. Pockets: no thanks!

8. Do they like their sweaters to fall "loose" at the bottom: yes I do.

9. I would actually go for a nice mustardy yellow colour, or a beautiful eggplant. Heh, or a bright grassy green.

Rebecca said...

1. Length: long
2. Pullover vs cardigan style: Cardigan
3. Neck: V neck

4. Closure: hidden

5. Style: not a sweater jacket

6. Sizing: fitted

7. Pockets: No pockets

8. Loose at bottom

9. Eggplant, teal or robin's egg blue

Kat said...

1. On the longer side.

2. Either.

3. V-necks.

4. Not completely open, and as an hourglass I have given up on buttons on anything fitted.

5. Ick, sweater-jackets.

6. Fitted.

7. Patch pockets if fitted, side pockets if looser.

8. Just a little tighter.

9. Plum, cerulean, medium green.

Eliza said...

Length: Shorter if the cardigan is lighter weight, Long (but still cardigan shaped) for heavy wools.

Pullover vs cardigan style: Cardigan

If they like pullovers, do they tend to prefer v-neck or crewneck for the fall?
No chance of a square neck? It's my absolute favorite, but so hard to find anything with this neckline.


Closures: Nice buttons, no closure, or some sort of tie closure.


In they like cardigans, would they like it to be like a sweater-jacket (complete with a fuller collar)? Not for me.


Sizing: The more fitted the better, I can never find fitted sweaters with long enough arms.

Pockets: No pockets


Do they like their sweaters to fall "loose" at the bottom (you know how some sweaters have ribbing that makes them tighter at the bottom)? Ribbing is a deal breaker for me. I always choose loose sweaters!


Lastly, if they were going to buy a sweater in a color for fall other than black or grey, what would it be? I'd love a dark, very red brown, burnt orange, or mustard.

Anonymous said...

Length: hip length, if non cardigan, shorter if cardigan.

Cardigan better than pull over. I prefer fasteners, but not the kind that strain over the bust. So maybe hidden fasteners or ties. I like sweater jackets

I don't ever order up for sweaters.

No pockets.

Loose or the same at the bottom. I hate "cuffs" at the bottom.

Turquoise, orange, maroon.c

LPC said...

I have bought SO MANY cashmere sweaters over the years. I like a) pullover b) vneck c) longish and fitted like a man with ribbing d) blue.

Isisingonthecake said...

Length: I think hip length (like Jasmine said - top pocket of my jeans). Or cropped. Sitting at the waistline breaks me up at the wrong place and makes me go all dumpy.

Pullover vs cardigan style: CARDIGAN. With buttons. Like 6-8 buttons, I think. No buttons = annoying to tuck into a coat, also defeats the purpose of keeping warm. Zippers are not elegant.

If they like pullovers, do they tend to prefer v-neck or crewneck for the fall? I never ever ever ever ever wear crewnecks, as I am emboobened enough as it is without drawing attention to a large solid mass of color across my chest.

If they like cardigans, would they like it to be like a sweater-jacket (complete with a fuller collar)? No. I like layering cardigans and a sweater-jacket defeats the purpose.

Sizing: I prefer a slim cut because a) it gives better layering options and b) keeps me warm and c) makes my boobs look nice and the rest of me from looking dumpy. I never buy a size up.

Pockets: No pockets, thank you.

Do they like their sweaters to fall "loose" at the bottom (you know how some sweaters have ribbing that makes them tighter at the bottom)? It depends. In pullovers, I prefer ribbing. In cardigans, I can go either way.

Lastly, if they were going to buy a sweater in a color for fall other than black or grey, what would it be? Jewel tones!!! That gorgeous turquoise that's everywhere, rich lapis lazuli blue, amethyst purple, magenta, gold.... no drabs or pastels for this girl!

overcaffeinated said...

1) I prefer most sweater to hit mid-hip. That gives me the flexibility to wear them with skirts or pants.

2) cardigan. I am a cardi addict.

3) I tend to prefer crewnecks in general (cardi or pullover). That said, my wardrobe is missing some v-necks so I'm open to both.

4) I prefer button fronts… never zippers unless it's a knit hood style. No closures or better yet, one hidden closer, is fine on certain longer cardigans, such as a ruffled Anthro-ish one.

5) Eh… not a fan of sweater jackets.

6) Fitted definitely

7) Generally, no pockets

8) Loose bottom. There can be ribbing but it shouldn't be tighter at the bottom.

9) Teal, plum. Or alternately, I love the pales that have been popular lately - blush, pale pinks, taupes

Imogen Lamport, AICI CIP said...

V neck with 1 button at the top of the V

Nope - don't like jacket style

Definitely fitted in style

Pockets: please avoid, or if you have to put them in , invisible in the seam - pockets ruin so many cardigans - they drawn unflattering horizontal lines across your waist or hips (depending on placement). Most women don't want this.

Yes loose, no ribbing.

Marine navy, olive green, burgundy

Meli22 said...

Length: Hits at the hip (professional attire appropriate for layering over button-ups)


Pullover vs cardigan style: I like BOTH. Though I am more likely to want a good cardigan one.


V-Neck


Button Front

Normal amount of buttons down the front, I hate zippers (more casual) and single buttoned ones are not my taste.

I prefer no collars- limits the use


I prefer fitted sweaters that are meant to show a waist instead of drowning the waist in extra fabric.


Side pockets or no pockets at all


I prefer ribbing at the bottom to keep it in place and not ride all day long.

I love jewel tones for fall- sapphire, plum purple, cranberry, emerald, etc.

If you DO get a really good, versatile, well-fitting sweater, I am apt to get it in multiple colors as long as there is a good selection of color.

Daytime Night Owl said...

1. No short sweaters. I like them to come slightly below the top of my hip bone/top of my bum.

2. Cardigan

3. V-neck.

4. Buttons. No preference on the number of buttons, but it’s nice to be able to button it from at least the bust down. I also like jeweled buttons or something for a little pretty touch to the sweater.

5. No. No, definitely not.

6. Fitted with some give/stretch.

7. No pockets

8. Definitely don’t want it tight at the bottom. Some give is nice because folks have varying waist sizes.

8. Purple, deep green, red-orange, chocolate brown, deep jewel-toned blue.

Debbie said...

Length: As a shorter person - 5.2, I prefer a sweater that long (gets over my hips), but doesn't look like a mini-dress.

Pullover vs cardigan style: Pullover. I can wear it by itself or under a jacket.

pullovers: v-neck or crewneck: crewneck

Sizing: fitted, but not stretchy


Pockets: no all the way around


"loose" at the bottom: loose...with or without ribbing that is loose, not gathering


color for fall other than black or grey, what would it be: Red, blue, purple

Tina Z said...

1. longer length (lower hips)

2. pullover

3. v-neck

4. one hidden closure device so that the sweater is almost completely open but they can pull it together

5. no sweater jackets

6. close fitting, no baggy fit

7. no pockets, adds too much bulk

8. no ribbing at the bottom, not too loose either though

9. berry, mustard, brown

SarahC said...

1. Length: longer

2. Pullover vs cardigan style: cardigan

3. v-neck or crewneck? v-neck

4. cardigan closure: I like buttons, but the no-closure or hidden closure sounds nice too.

5. sweater-jacket? no

6. Sizing: more fitted

7. Pockets: no pockets

8. Do they like their sweaters to fall "loose" at the bottom...? I don't like obvious ribbing, but I don't think I would like it "loose" at the bottom either. subtle ribbing, same "tightness" throughout is my preference.

9. Lastly, if they were going to buy a sweater in a color for fall other than black or grey, what would it be? orange

SarahC said...

...is this a contest or giveaway? what's being given away?

Becky said...

1. Meduim length. I don't like to to be super long, and cropped sweaters are unflattering on me.
2. Cardigan
3. V-neck
4. Buttons
5. Not a fan of sweater jackets
6. Fitted. I dislike boxy sweaters.
7. Either no pockets or patch pockets.
8. Loose
9. Chocolate brown or orange.

ranksubjugation said...

1. Either hip length or knee length.

2. CARDIGAN!

3. V-neck

4. Needs to have either buttons or a nice, metal zipper

5. The only collar I would like would be a funnel-neck. Although I LOVE funnel-necks.

6. FITTED.

7. NO POCKETS.

8. NO RIBBING!

9. super-dark chocolate brown, olive, cobalt, navy, red.

Kelly said...

Length: In general I like them to be a bit longer. But it really depends on the sweater itself - the less fitted the sweater is, the shorter I want it to be. If it's baggy and long, it just looks like I'm in the wrong size

Pullover vs cardigan style: Cardigan

Closures: I prefer buttons.It's hard to say the number of buttons without seeing the length of the sweater or how deep the neck goes, you know?

In they like cardigans, would they like it to be like a sweater-jacket (complete with a fuller collar)? I think I would like it either way.

Sizing: Form fitting

Pockets: I prefer no pockets or patch pockets. Also,the longer the cardigan, the better I think pockets look on it.

Do they like their sweaters to fall "loose" at the bottom)? I don't like the ribbing. Ideally my cardigan would be form-fitting so there wouldn't be a need for ribbing anyway.

Lastly, if they were going to buy a sweater in a color for fall other than black or grey, what would it be? Deep purple, green, dark red

FashionTheorist said...

1. I like sweaters that fall just to below the point of the iliac crest (hipbone): long enough to not ride up over a waistband when I bend or stretch, but short enough to not make my torso look a mile long.

2. Cardigan, please.

3. V-neck for the entire year. Nothing is quite so unflattering as a crewneck. That goes for cardigans, too.

4. Buttons, the more the merrier. (More buttons=less chance for between-button gaps, especially across the bust) Pretty, intricate little buttons are far preferable to boring flat plain ones.

5. Nope.

6. Curvy and fitted! One of the biggest problems with traditional cashmere sweaters is their, well, traditional cut, which is boxy and does not flatter a curvy figure. Sizing up is unheard-of. I'd rather have a cardigan that fits well and I can only fit a lightweight tee/cami under, because I'll layer other things (blazers, etc. over it.

7. Patch pockets are a little too casual on a cashmere sweater, and side-seam pockets will add too much bulk around waist/hip level.

8. I personally like ribbing all the way up my ribs, from the bottom hem to just below the bust (cf. question 6 and fitting sweaters to curves.) An inch or so of ribbing at the bottom is worse than none at all: I'd rather have an open/hemmed bottom in that case.

9. Russet, olive, teal or mustard! Rich, warm autumnal colors.

V said...

1. Length: No longer than hip length. Shorter is okay.

2. Pullover vs cardigan style: Depends. Right now, I wear more cardigans because they're easier to layer. I dress for the weather and personal comfort as much as I do for style. I work in an older, not weather-tight building with hot and cold zones.

3. v-neck or crewneck for the fall? V-neck. They're easier to layer. I also like mock turtle necks and turtle necks. (I hate drafts on the back of my neck.)

4. Button front cardigans by preference. Zippers are okay. I don't like no closures because sometimes I fully button for a pullover look if the buttons and/or trims are interesting.

5. classic cardi vs sweater jacket? Depends on the fit and the style. I wear both. I feel a sweater jacket should look tailored and not boxy.

6. Sweaters should be form fitting, not boxy. I'd rather go up a size than wear a bag.

7. To pocket or not to pocket depends on the style of the garment. I have and like both patch and pocketless cardigans.

8. Loose hem vs ribbed hem? Loose. Ribbing tends to make a bubble silhouette unless you rib the whole garment

9. no black or gray? Give me Plum, garnet red, blue, green (any cool jewel tone), darker browns, light neutrals like tan, oatmeal, I have a striped cardigan in blues, creams & browns that I just love.

Laura said...

Length: I know some people like shorter sweaters & then there are the people like my mother who like them to be even longer. Do your readers have a preference?

I definitely like the 'just at hip' length

Pullover vs cardigan style: I know this is a tough one since people are apt to wear both. However do you think if your readers were shopping for 1 new sweater for the fall they would prefer a pullover or cardigan style?

Cardigan!!

If they like pullovers, do they tend to prefer v-neck or crewneck for the fall?

v-neck

If they like cardigans, do they tend to like the ones that have no closures (just lie open), zipper fronts or button fronts? If they like button fronts--do they have a preference on the number of buttons? Or perhaps they would prefer one hidden closure device so that the sweater is almost completely open but they can pull it together?

Button closure, no preference to how many buttons but not more than 10

In they like cardigans, would they like it to be like a sweater-jacket (complete with a fuller collar)?

no jacket

Sizing: In general, do you think your readers prefer form fitting or looser sweaters (ie should they be fitted on the sides or looser)? Are they more apt to buy one size up in sweaters to give themselves more room?

Form fitting cardi's

Pockets: If they like the cardigan style, do they tend to like patch pockets, side pockets (the ones that are hidden on the side seams) or no pockets?

no pockets

Do they like their sweaters to fall "loose" at the bottom (you know how some sweaters have ribbing that makes them tighter at the bottom)?

loose for sure!

Lastly, if they were going to buy a sweater in a color for fall other than black or grey, what would it be?

a deep purple or turquoise, always a sucker for turquoise!

Middle Aged Woman said...

Cardigan is more versatile
NO RIBBING!
Prefer V-neck, but any style to help minimize the girls is okay.
Dark or jewel-tones, skip the beige!

Middle Aged Woman said...

OH! and fitted, too, not boxy.

Esti said...

Mmm. Cashmere. I love cashmere.

1. Either a standard shirt length or full-on tunic length (the latter is better with thicker or looser knits).

2. I'm generally way more into cardigans, but cashmere sweaters often pull oddly when there are too many buttons involved due to the softness of the wool.

3. Boat necks!

4. Hmm... any and all of these? It's nice to have the option to close the sweater, but also have it drape nicely when it's left open. A lot of sweaters can only do one or the other without hanging weirdly.

5. Collarless is very big right now, and I'm pleased with that.

6. If the knit is on the sturdy side, fitted is great. If it's a thin, flowy knit, I prefer to buy loose sweaters that will flow over curves.

7. Deep, narrow pockets on a long sweater (placed so they hit at the swingy part and don't add to the hips or waist), no pockets on a normal-length one

8. No ribbing! It is the bane of my sweater-loving existence.

9. Rich, foresty greens. Flattering and semi-neutral, but interesting and generally a good color for most people.

I think I just designed my Platonic ideal sweater in my head... wish I were a more patient knitter/could afford really nice yarn (weird how the pre-made sweater is usually cheaper, huh?).

Audi said...

I agree with all your choices, Sal, and I'll just add that the ideal cashmere cardigan should not be BORING, as so many of them are! I'd like to see an interesting edging, such as a thin cable twist or contrasting color, cute buttons instead of just plain self-color ones, or maybe an interesting cuff. The main reason I never buy cashmere sweaters is that they never have any of those "special" details I'm looking for; even if the color is pretty and the fabric is luxurious, that's just not enough for me.

Sal said...

SarahC: In this case, neither. Eventually, I'll have a review, coupon code, giveaway, or all three from Reality in Style, but for now I'm just offering you folks the chance to give input on their new styles.

Anonymous said...

I have been desperately seeking the following cashmere sweater for years! :
Red, Hip Length, decent thickness, v-neck, not baggy, but not super fitted

Make it and I will buy several!

(Orange would also be a great color!)

Maria said...

Top of hip.

Cardigan. Buttons. 5? If pullover, v-neck. Sweater jacket ok if fitted.

Fitted but not tight.

No pockets.

Fitted throughout but not ribbed or tighter at the bottom.

Purple or a red with lots of blue in it.

sweet.hereafter said...

Length: No longer than hip length.

Pullover vs cardigan style: Cardigan.

V-neck or crewneck? V-neck.

Cardigans with no closures, zipper fronts or button fronts? No closure or button closure. Buttons should be small and inconspicuous.

Cardigans as a sweater-jacket? I love big collars, but a plain collar is more versatile.

Sizing, form fitting or looser sweaters? More on the form-fitting side but with room for a thin layer or two underneath.

Pockets: No pockets.

Sweaters fall "loose" at the bottom? Yes, absolutely.

Color for fall other than black or grey? A very deep purple, or a pale, icy blue.

Elissa said...

Fun survey, actually!

1. Length: Toss-up between top of the hip and mid-thigh.

2. Cardigan for sure!!

3. If I were to wear a pullover, I would go for v-neck.

4. Button front, and if it ties at the waist even better!

5. Sweater jackets are a yes, yes yes. Shawl collars are the ultimate.

6. Sizing: I prefer comfortably form-fitted. I don't like to swim in it but I do like it to follow the lines of the body.

7. I'm anti-pocket, generally, unless they are located at the bottom of a mid-thigh cardigan.

8. Definitely fall loose!

9. Other than black or gray, I like camel, navy, mustard, cranberry.

Sasha said...

1. Length: I prefer a shorter sweater.

2. Pullover vs cardigan style: Definitely a cardigan, because it's more universally flattering.

3. n/a

4. I like the option to close a cardigan so it's fitted to my body.

5. I *love* a structured sweater jacket!

6. Sizing: Form-fitting sweaters always win for me. I want my size to fit me over a blouse.

7. Pockets: None on the outside. Maybe hidden on the inside, but anything I put in the pocket would likely add bulk, so it may not be worth it.

8. For a short cardigan jacket, I would like it to a) cinch at the waist and b) flare out a little over the hip.

9. Any color besides black or brown! Navy is a classic color. I'd also like a hot and a cool option.